Look at this sh*t.
Bullsh*t advice from soda companies
If you’ve seen a soda vending machine lately, you’ve probably noticed a sticker that says:
BALANCE WHAT YOU EAT, DRINK, AND DO
This slogan is the result of a new initiative by America’s soda companies (Coke, Pepsi, and Dr. Pepper) to escape blame for the rising levels of obesity in America.
And it’s total and complete bullsh*t.
If I wanted weight loss advice, the absolute LAST PLACE in the entire world that I would seek it out would be from companies who make their money selling concentrated sugar water.
Nonetheless, the advice to “balance what you eat, drink, and do” is genius because it sounds so reasonable!
Most people read it and think, “Well of course I need to balance the calories I consume with the calories I burn, duh.”
But if you’ve ever asked anyone who’s ACTUALLY lost weight and kept it off for years how they did it, do you imagine them saying “I just learned to balance what I eat, drink, and do”?
Could you imagine talking to a professional bodybuilder, asking them how they got so lean and muscular and having them tell you, “I just learned to balance what I eat, drink, and do”?
What about a Hollywood actress?
When she was asked how she prepared to get into movie-shape for Captain America, what do you think she said?
Did she say, “Well, I got the call that I was going to be the lead actress in Captain America and immediately thought, ‘Alright, I gotta get back into movie-shape, time to start balancing what I eat, drink, and do!’”
Well, did she?
Let’s take a look at what she actually said:
It’s boring 5am work-outs and salad and chicken and nothing else, pretty much. It’s that old tried and true ‘work-out-like-a-dude-and-eat-like-a-rabbit’ (plan)….You have to eat a really clean diet, a lot of kale and salmon. – SJ in Preparation for Captain America
Ouch – sorry soda companies, but it’s not about balancing what you “eat, drink, and do.”
Honestly, I’d be surprised if Scarlett drinks even one soda a week, she probably only drinks a couple sodas a year, if that.
So what does that mean for you if you love soda?
Well, if you’re still drinking full calorie sodas, the easiest and most beneficial change you can make is to switch to diet sodas. I’m not going to say they’re good for you, but they’re WAY better than continuing to drink sugar – it’s a no-brainer comparison.
Or, as a second option, you could pick one a meal a week and consume whatever you want – including soda – as your weekly “reward meal.”
Either option is a great starting point!
If you want to jump start your weight loss efforts, I recommend grabbing a copy of my free guide that explains how to lose weight without feeling hungry, eat at the same restaurants you already love, and keep the weight off for life.
Click here to download a copy of my free guide, and learn how to:
- Lose weight without feeling hungry
- Eat at the same restaurants you already love
- And keep the weight off for life!